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Industrial designs in the age of branding: can your business keep up with the market?

It comes as no surprise that 2022 brought about a fiercer competition on the business market, and with the continuous rise of startups all over the world, product designs can no longer be plain and uninspired, they really need to have that “wow” factor to catch the eye of customers. With that in mind, companies […]Learn More

Firm News: IP strategy and Trademark Filing

We are assisting our Client, an exceedingly promising Swiss tech startup with a focus on the health industry, with the drawing up of an IP strategy and the trademark filing process. Our team is advising the Client in terms of drafting a customized IP strategy in order to match the brand building and business expansion […]Learn More

Firm News: Patent Filings

We are assisting our Client, a leading player in the battery manufacturing industry, with the entry in the national phase of their patent application, in Germany and the UK, claiming priority of a PCT Patent Application. As part of our assistance, our Patents Department has prepared all the documentation, handled the translations of the patent […]Learn More

Protecting trade secrets: from a competitive edge to business survival

Coca-Cola`s recipe is secret. Google’s search algorithm is secret. KFC’s 11 Herbs and Spices recipe is secret. The New York Times Bestseller List criteria for what qualifies a book for a bestseller is secret. WD-40`s formula is secret. Besides the secrecy behind their products, what they all have in common, is that their businesses are […]Learn More

Firm News: Trademark opposition

We have successfully assisted our Client, a major Swiss producer of sports equipment and accessories, with the research and the drafting of a legal opinion on the trademark opposition procedure. Based on our legal approach, we have successfully obtained a favorable decision, as the Applicant has voluntarily withdrawn its trademark and the opposition has also […]Learn More

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