What is real
is not external form.”
Shortly after the Brexit vote, its effects on the UKIPO (UK Intellectual Property Office) and EUIPO (European Union Intellectual Property Office) started to be noticed. The impact is going to be even bigger on some EU IP rights once the Brexit will actually be enforced, only if by that time no other arrangements will be negotiated between the EU and UK.
Nowadays, a gentile decline was noticed in the number of patent application made at the UKIPO after the Brexit vote. All the while, the number of applications at the European Patent Office continued to raise.
Regarding the design applications at the UKIPO, if they’re number was steady from 2003 to 2014, since the Brexit vote it has risen. Also, the number of trademark applications increased significantly due to the applications coming from UK residents, although non-resident applications number at the UKIPO have also risen.
When talking about where and how you use a trademark, Google can either be your worst enemy or your best friend. As follows, there are three major ways of using trademarks as far as the Google policy goes: keywords, in an ad copy, or in the display URL. For example, you can use a trademark ( learn more )
We provided support for our client, a distinguished coffee supplier, in extending its business in European Union and United States by proceeding with the registration of its brand in the mentioned territories. The official procedure was conducted in front of the USPTO (United States Patents and Trademarks Office) and EUIPO (European Union Intellectual Property Office). ( learn more )
When talking about a well-known brand, we need to bring into question 3 major aspects: a good branding strategy, customer loyalty and great communication skills. The first one comes with knowing your brand values, rights and obligations and this is where the intellectual property field comes into play. Brand value is an essential tool for ( learn more )