What is real
is not external form.”
The life of your brand does not stop at its deposit. On the contrary, it’s just the beginning …
Report a change or mistake
Has your contact information, company name or legal form changed? You notice an error concerning the owner of the mark? You can report these corrections to the IP office you applied for registration.
Transmit or exploit your brand
Whatever the exploitation that you make of it (sale, hiring, contribution in company …), any act which affects the life of your trademark must be registered on the national register of the trademarks in order to make it public and thus “opposable to third parties “.
Renew your brand
Your brand can be protected indefinitely if you renew it every 10 years.
When you decide to remove your trademark
If you wish to relinquish part or all of your brand, according to your interests and needs, you must inform the IP Office where your trademark is registered.
Protect yourself abroad
The protection granted by a registered trademark to a national IP Office is only valid on a specific territory. For example, if you register your trademark at INPI it will be protected only in France.
Any person or company who wishes to export his products and/or services, possibly through foreign partners, must extend his protection to other countries.
Monitor your brand
Once your trademark is registered, make sure no one uses or imitates it for identical or similar products.
Oppose the registration of a trademark
Defend your trademark by opposing new brands that could be registered and that would emulate you. If you believe that a new trademark infringes your rights, you can oppose its registration with the IP Office where you registered your trademark, which can be a national or an international one.
Protect and act against counterfeiters
To guard against possible counterfeiters, there are essential reflexes to adopt.
Faced with a counterfeit, do not hesitate to defend yourself.
The social media component is today necessary in developing and promoting a business marketing strategy. The presence on these channels gradually leads to increasing the popularity of the respective businesses among as many people as possible. And this can serve not only in terms of sales, but also to protect your brand if the situation ( learn more )
As of February 1, 2019, e-commerce companies such as Amazon, Walmart, or Flipkart Group will no longer be able to sell products belonging to the companies in which they have an equity interest. They will also no longer be able to conclude exclusive agreements with sellers. These measures aim at balancing the market and giving ( learn more )
The IP industry often generates and manages conflicts between smaller or larger companies willing to defend their intellectual property rights and everything related to them. Thus, wars are born that can stretch over prolonged periods of time, especially when giant companies, with powerful financial resources, that operate in several jurisdictions are involved. A relevant case ( learn more )